Happy near year! Take your business to the next level in 2019 with LinearTech!
LinearTech, LLC is a local marketing agency offering a wide range of services that provide customers with an affordable, quick turn solution. Our expert designers and developers will meet your needs and budget with professional, customizable marketing services. Whether you are looking for website development, online marketing or graphic design services, LinearTech helps deliver your company’s message.
Collaborate with LinearTech’s reliable professionals to build a service package to help convert your website visitors into paying customers. Contact us right away for additional information on our service packages.
Please visit the following pages for details of our services:
Website Design & Development – Elegant websites designed just for you, or turnkey templates that are online quickly.
Website Hosting & Maintenance – Cost effective hosting and management solutions save money for your business.
Online Marketing / SEO – Social media maintenance, SEO / search engine optimization, PPC / pay per click, LinearTech can manage it all.
Graphic Design & Printing – Turn your vision into reality for both the web and in print.
IT Consulting – Professional, prompt response to your computer service needs.
Get a free quote for your project here.
Or, contact us for any inquiries.
Timeless Design, Lasting Quality…
Jayne has the touch. With over 20 years of experience, she can transform your house or garden into your most desired living space. Jayne will design to your liking, steering you in the right direction as she listens to how you desire to see your home and yard. From managing full-scale construction projects to selecting paint colors, they will assist with every step, bringing peace of mind to the complex process of creating your unique space. As one client referred to Jayne, “She was my design therapist”! With the right interior design, everything is possible!
In the summer of 2018, Jayne has trusted LinearTech with rebuilding her business website. Just like everything she designs, Jayne notices every detail of the website: appearance and functionality. After working closely with her for many hours – happy hours, we finally launched this perfect WordPress website – elegant, fully custom, and responsive for all devices:
Thai, Korean, Vietnamese and Japanese Food. If you are thinking of eating something Asian, Sakura Asian Express, located in Greenville, North Carolina, is a one stop restaurant that will be the answer to your Asian flavors craving.
LinearTech created this responsive WordPress website to present their delicious and color menu on the Internet – https://sakuraasianexpress.com/. Check out this interactive menu: https://sakuraasianexpress.com/menu/.
Over the years, Sakura has received over 60 positive online reviews. Here are some of them: https://sakuraasianexpress.com/about/.
Reviews from LinearTech’s Facebook Page:
Google+ Page:Reviews from LinearTech’s
Types of website optimization:
- Search engine ranking
- User experience
- Lead conversions
- Customer acquisitions
- Customer delight
Search engine optimization is a big part of website optimization, but it’s only one part, not all of it. Optimizing your website for search engine so it ranks at the top of a search engine result page is a milestone of your marketing success. Your ultimate goal is to attract customers, end users, and increase conversions. Search engines are the same. They work for end users, readers, buyers, and consumers. If your customers like your products or services, and they are happy with your website, search engines will rank it high. There’s no trick, no shortcut. Provide high quality services, serve good products, and create an attractive website that best represent and promote your business.
Best practices for website optimization:
- Set a goal for what you’d like to accomplish with your website – increase brand awareness, increase sales, increase audience engagement, etc. Each goal would have impact on the design, structure, and content of your website.
- Optimize websites for searchers (people) and search engines.
Searchers are people. When somebody goes on Internet and a search engine page such as Google and Bing!, they have a purpose. They want information. Search engines have a purpose too – they want to answer these people’s questions and return the results they are looking for. If your products, services, and your website match the searcher’s criteria, you serve both the people and the search engines. If your website shows up in the search engine result pages, the user becomes your potential customer. Search engines crawl web page content to understand the purpose of the websites and the users, and they use programs, algorithms, and raters to try to feed the searchers with results that best match their inquiries. However, if your website is optimized to match the potential search keywords or strings, it will help search engine understand thus index your web pages quicker and with higher ranks.
- Optimization on design
- Great cognitive fluency
- Simple navigation
- Relevant color scheme
- Streamlined next steps readily available
- Invest on high quality content and graphics
- Relevant content based on users intent from search query
- Relevant content to topic of search query.
- Provides value to searchers
- High quality writing and photos
- On-Page SEO
Take good care of the following areas of your website: page title, URLs, page headers, content body, meta descriptions. Make sure they are not blank and updated with the most relevant and readable content.
- Just the right amount of social media integration
No excessive social media sharing please. Too many “Share” and “Like” buttons that link to external web pages not only distracts readers, but also takes them away from your website, and sometimes away from your business. However, it is good to choose 1-3 social media platforms that are relevant to your business, keep them updated, and integrate them seamlessly in your website.
- Make your website dynamic, not static.
Update your website regularly. Try to keep it up-to-date with the happenings of your business. Operating hours, contact info, prices, product information, new services, staff / personnel, events, photos, copyright statements, etc.
- Make your website mobile friendly and responsive.
For details about mobile friendly and responsive websites, please read this post.
Author: Jane H. Maulucci
The Reactive Voice
Imagine you were standing at the entrance of a highly recommended restaurant. As you peer through the cobwebs at the peeling paint on the door you cringe at the dirty windows and litter strewn all over the stoop.
You’d think, this can’t be the place… but the name and the address are correct. You shudder and decide not to go in. As you turn to leave, just two doors down, you see happy people stepping out from another eatery that’s got bright lights and some catchy tunes playing. You dash over to see if you need a reservation.
At one time, storefronts were all that businesses had to capture customers. And even today, many businesses still have storefronts and signage that lure people in. But now, reaching that front door is most likely the last step customers take before doing business with you, not the first.
The first step will be seeking you out with their digital brain which is good news for all the businesses that don’t have the real estate for a storefront. Your potential customer or client will hunt for you (or a business just like you) on the internet first. Even if they get a strong referral from someone they trust they will still whip out their phone or tablet to check out your internet storefront before making contact.
If they find you, but your web presence is shaky, like that spooky restaurant door, it won’t instill confidence in you or your business and they will likely go somewhere else. And if you have no web presence at all, then you technically don’t exist.
Websites are the new storefronts and provide a marketing advantage. They deliver direct instant communication to your clients and potential clients by giving them vital contact information and outlining the benefits of doing business with you. There is no other form of marketing that can make such a strong, consistent, and mobile connection with your customer.
Your website instantly provides information that your client needs to determine if you are the right provider for them. They can learn about your products and services, the history of your company, your business philosophy, read testimonials and decide they like you before they even get to your door.
Your next step is to open the door and close the sale. But you can only do that if your internet storefront brilliantly represents who you are and what you offer.
We build websites that are easy to navigate, distinctive, and mobile friendly. We combine graphics and compelling content to capture your customer and encourage them to take action. We make you standout on the net by utilizing keywords and tags that will make your site clearly visible.
You need an internet storefront to stay competitive, to retain your current customers, and to welcome new customers to your business. What does your storefront look like?
Contact LinearTech today!