Year Built: 2021
Other Services: SEO, Social Media Marketing, Google Ads
Michael Holloway is a certified Masters Prepared Nurse Anesthetist (CRNA) and Family Nurse Practitioner (FNP-BC). He has been performing aesthetics for several years. In 2021, he reached out to LinearTech, in need of a new website and other online marketing services in order to promote his services around Craven County and Onslow County. Michael had a website, but it is outdated, hard to maintain, and it has poor SEO and low quality content, which didn’t attract many potential audience.
In 2021, we re-designed and re-launched a new website for MLH Aesthetics: https://mlhaesthetics.com. We got new profile photos for Michael and fresh content with the help from Jane Maulucci, a professional and experienced local content writer. MLH’s website has a new look and feel. We also implemented a lot of good SEO practices, so this website started to rank high on Google and attracted more local traffic. With Michael’s hard work on spreading his messages through word of mouth, free consultation, high-quality services, and also obtaining more 5-star Google reviews, (per LinearTech’s recommendations), MLH has been gaining a lot of new clients.
At the beginning of 2022, Michael was ready to expand his business, so we started some Google Advertising campaigns. It has been proved to be very successful. Return on Ad Spend (ROAS) has been pretty high, thanks to Michael’s hard work, but also LinearTech’s high quality ad copies and effective configurations.
Michael also has launched a new line of services in 2022 – Men’s Clinic, helping men gain back their physical and mental health. Check out the responsive WordPress website LinearTech has built for him.